Teddi McDonald
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Internet Marketing, Sales, Copywriting


Articles, information and tips to increase sales and traffic on your Web site plus information on off-line marketing and copywriting.
 

 


Copy Writing

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Great copy can help you sell more now!

Gary Halbert is an outstanding copywriter and now you can get a bunch of his very expensive newsletters (subscribers paid $300 per year for subscriptions to these newsletters) with unique copywriting tips FOR FREE on his website.  Be sure to read these, you will find that they are a treasure trove of excellent ideas for any copywriter to emulate. 

Be sure to read the Boron Letters for an introduction to Gary's unusual but very effective approach to copy writing.  He has earned probably a billion dollars (literally) for himself and clients using his fantastic, outrageous (you'll notice the "strange newsletter titles") style, but don't be put off, you will learn a lot.  Don't just read these newsletters once, read them several times, your copy will earn you more money fast using these techniques.

Ted Nicholas is also a fabulous copywriter, who created a $200,000,000 publishing company writing all his own copy for direct marketing sales.  He is still a copywriter because he loves writing so much and gets paid as much as $35,000 for one letter plus up to 7% of the profits from the mailing.  Check out the back issues of his newsletter here, you will benefit greatly by reading what he has to say about the secrets of great copy.  Here's an interview with Ted that has some great background information as well as marketing ideas.

 

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by Teddi McDonald


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